Informácie o knihe
Through easy-to-understand instructions and guidelines, plenty of inspirational examples, and hundreds of sketches and illustrations, Martina Flor shows how to transform initial lettering concepts and sketches into a well-shaped, exquisite piece of digital lettering that can be published and sold. Learn how to train your typographic eye by studying lettering samples and the anatomy of letters, explore concepts of hierarchy, composition and flourishes, and discover the many different ways of creating letter shapes. In addition, Flor explains the process of creating a lettering project step by step – from start to finish, from analogue to digital – and gives valuable tips about how to make a career as a lettering artist.Table of Contents1. Visual Storytelling: defining lettering and its difference from calligraphy and type design • 2. The Typographic Eye: the importance of observation&,nbsp,• 3. Basics: the DNA of letters • 4. Tools and Applications: pens, brushes and other tools&,nbsp,• 5. The Lettering Designer’s Playground: an overview of lettering styles • 6. Composition and Embellishments: structure, hierarchy and flourishes&,nbsp,• 7. Sketching Letterforms: from rough sketch to refined drawing (and some helpful tips and tricks) • 8. From Analogue to Digital: vectorizing your lettering&,nbsp,• 9. The Finishing Touch: adding colour and texture 10. Work in Progress: becoming a professional designer
| EAN : | 9780500241523 |
| Katalógové číslo: | 1220154 |
| Rok vydania: | 2017 |
| Jazyk: | anglický |
| Počet strán: | 168 |
| Väzba: | pevná väzba |
| Rozmer: | 217x250 mm |
| Hmotnosť: | 780 g |
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